Press Release

DataCore Software and DNS, partner in Denmark and Sweden, expanding virtualisation presence in Northern Europe

Reading, UK, 15 March 2007 ? DataCore Software, the leading provider of storage virtualisation and management software, today announced that DNS, a trade-only distributor of networking; storage; servers; security and virtual infrastructure products in Denmark and Sweden, has been appointed as a distributor for all DataCore solutions.

Adding DNS as one of our distribution partners is a significant value-add for expansion of DataCore?s channel into Scandinavia,” said Nick Broadbent, UK MD & EMEA Operations (Post Sales), DataCore Software, “It?s a market that has matured dramatically over the past 2 years in terms of adoption of virtualisation technology, and this relationship will allows us to reach partners via a distributor that specialises in recommending the entire virtual infrastructure. We are confident of a long and successful relationship with DNS.”

“Our resellers need a storage virtualisation vendor with vision, stability and cost-effective suite of virtualisation solutions that truly span from the SME to the enterprise. At DNS, our Virtual Infrastructure division has seen adoption of virtual server sales soar through vendors like VMware. So the selection of DataCore (who does to disk what VMware does to servers), seems a natural addition to our portfolio.,” said Viktoria Svedebäck, managing director for DNS Sweden. “And because virtualisation offers our customers enriched margin and professional service capabilities, we know that the relationship with DataCore will provide a winning combination.”

DNS has dedicated networking; storage; servers; security and virtual infrastructure divisions and sells to a network of over 300 resellers across the two countries. Its progressive marketing and communications to the channel will also provide one of the best routes to market for the new version of SANsymphony Enterprise Edition 6.0 launched in February 2007.

DataCore?s SANvantage Partner Programme provides the backbone from which Swedish and Danish resellers can optimise storage virtualisation sales with enhanced sales, marketing and technical programmes. Resellers interested in becoming a SANvantage Partner should email:


Notes for editors

About DataCore Software
DataCore Software, a leading provider of virtualization software, fundamentally changes the economics of managing storage with innovative software that combines advanced functions and services with the agility and savings of hardware independence. DataCore’s disk server software easily adds capacity expansion and centralized storage management for Windows, UNIX, Linux, VMware, MacOS, and NetWare systems. DataCore is privately held and its corporate headquarters are in Ft. Lauderdale, Florida. For more information, call (877) 780-5111 or visit

DataCore, the DataCore logo, SANsymphony, and Traveller are trademarks or registered trademarks of DataCore Software Corporation. Other DataCore product or service names or logos referenced herein are trademarks of DataCore Software Corporation. All other products, services and company names mentioned herein may be trademarks of their respective owners.

About DNS Sweden
Digital Network Services Sweden is a distributor of IT products and solutions from market leading vendors. DNS is selling through the channel, via partner and retailers. DNS provide knowledge around the sales process and want to contribute to successful business for partners.
DNS Sweden is a part of the German DNS group, which was founded in 1989 and has it?s headquarters in Germany and offices in 17 European countries.
Products ? Knowledge ? Profits. For further information, visit


Corporate Contacts:
Sharon Munday
Account Director, KPR Global
(Representing DataCore Software)
Tel: +44 (0) 1189 745418
Mob: +44 (0) 7787 566382

Viktoria Svedebäck
Managing Director, Digitial Network Services Sweden AB
Tel: + 46 (0) 8 555 188 00