Press Release

Australia-based Distributor itX Adds DataCore to Virtualization Portfolio to Fuel Citrix and VMware Partner’s Need for Cost-Effective SAN and Disaster Recovery Solutions

Partnership broadens itX’s virtualization solutions and extends DataCore’s reach in Australia

SYDNEY, Australia and FORT LAUDERDALE, Florida – August 13, 2008 – DataCore Software, the leading provider of storage virtualization software, today announced that Australia-based itX Group Limited has signed on as a new DataCore value-added distributor. itX, one of Australia’s leading value-add distributors of IT solutions, offers an unmatched portfolio of virtualization solutions enabling their partners to fulfill customer demand for end-to-end virtualization, spanning desktops, servers and now storage with DataCore. The company offers high level pre-sales technical support and knowledgeable account management in conjunction with leading-edge technologies to meet the wide range of requirements needed to serve partners targeting small, mid size and large enterprises. “itX is a natural fit as a DataCore partner,” said George Teixeira, president and CEO, DataCore Software. “We were attracted to itX because of their stellar track record with Citrix and VMware, among other virtualization providers. The relationship extends DataCore Software’s distribution within Australia and brings additional value to resellers through itX’s virtualization-focused product offerings, their acclaimed technical services and their commitment to quality of service.”

Storage – The Key to End-to-End Virtualization

In becoming a distributor for DataCore Software, itX is building on its successful distribution partnerships with virtualization vendors Citrix, VMware and Vizioncore, as well as with other major IT vendors, including Sun Microsystems, Oracle and Red Hat. “DataCore Software extends the enduring benefits of going virtual all the way through to storage,” said Greg Newham, itX General Manager. “By adding the industry’s leading, storage and SAN infrastructure management software to our portfolio of virtualization solutions, itX broadens its ability to deliver cost-effective iSCSI or Fibre Channel-based SAN, disaster recovery and business continuity solutions.”

Compelling Value – Fullest Use, Highest Availability, Fastest Performance

“DataCore makes it simple for users to virtualize their disks, achieve full utilisation of their storage investment, enhance performance and attain the highest levels of availability and data protection,” states David Bull, Director, DataCore Australia. “DataCore’s manufacturer-independent approach to delivering powerful SAN-wide features enables any vendor’s storage to no longer be constrained by hardware limitations and short lifecycles – making it much easier to adapt to change and deploy, protect and migrate storage along with virtual servers, desktops and applications.”

itX and DataCore – A Powerful Partnership to Fuel Virtualization Growth

“By signing on as a value-added distributor for DataCore Software, itX will promote and distribute DataCore’s virtual storage, business continuity, disaster recovery and SAN software products to its network of resellers throughout Australia,” said Peter Thompson, DataCore’s Vice President and Managing Director of Asia Pacific. “This new partnership is an extension of DataCore’s global channel strategy to align with successful VMware and Citrix distributors in key high growth markets worldwide. Through itX, DataCore will gain market penetration and itX will have a new virtual infrastructure vendor that expands the virtualization opportunity for its partner base to include storage.”

itX will distribute the full line of DataCore’s storage virtualization, disaster recovery, and continuous data protection solutions. “DataCore is the virtual storage layer that rounds out a complete virtualization strategy,” added Newham. “With DataCore, users can be confident that they have invested in a shared storage solution that will serve, manage and protect their storage for many years, surviving generations of hardware and providing storage with the same flexibility, ease of movement, cost savings and ease of administration that only a virtualization solution can provide.”

Find out more about DataCore and how you can become an itX partner.

Call itX on 1300 36 25 25.

About itX

itX was formed in 1991 as i.t.connXions to provide value-added distribution to the Australian Reseller Channel. In November 2005, the company became itX Group Limited. itX specialises in providing solutions in the following areas: Systems (Sun, Apple, Red Hat, and Raritan); Security (Secure Computing and Trend Micro); Server Based Computing (AppSense, Citrix, ThinPrint, Wyse, Vizioncore and VMware); Management and Databases (HP OpenView, Oracle, Bakbone and Tivoli); Development Tools, Portals and Application Servers (Rational, Websphere and Oracle); Collaboration (Lotus and Oracle). itX is also the sole Authorised Distribution Centre for Sun Microsystems in Australia. For more, visit

Try DataCore Today!

DataCore builds manufacturer-independent, software-based storage solutions that run on any standard physical or virtual server. Thousands of businesses and Global 2000 data centers rely on DataCore’s comprehensive product portfolio to deploy disk servers, to easily add capacity expansion, and to centralize and automate storage management for Microsoft Windows, VMware, UNIX, Linux, MacOS and NetWare systems. For a free 30-day test drive, please visit:

About DataCore Software

DataCore Software, the leading provider of storage virtualization SAN software, fundamentally changes the economics of managing storage with innovative software that combines advanced functions and services with the agility and savings of hardware independence. DataCore lowers the cost and complexity of IT by making storage efficient, fast, flexible, fail-safe and virtual. DataCore’s portable storage server software simplifies and automates capacity expansion and centralizes storage management for Windows, UNIX, Linux, MacOS, NetWare, VMware and other leading open system and virtual server platforms. DataCore is privately held and its corporate headquarters are in Ft. Lauderdale, Florida. For more information, call (877) 780-5111 or visit

DataCore, the DataCore logo and SANmelody are trademarks or registered trademarks of DataCore Software Corporation. Other DataCore product or service names or logos referenced herein are trademarks of DataCore Software Corporation. All other products, services and company names mentioned herein may be trademarks of their respective owners.

Corporate Contact (itX Group Limited):
Paul Sadler
Marketing Manager
02 8875 0437

Corporate Contacts (US):
DataCore Software
Bettye Grant
Tel: +1 954.377.6000

— or —

Red Nine PR
Stuart Smith
+1 336.896.1874